Bowie State:

Custom Card and Envelope

Each year, Bowie University sends a special birthday card to honor and thank past philanthropic donors.When tasked with designing a new version, I set out to create something fresh, lively, and distinctfrom previous years’ designs.

Drawing from the university’s existing brand colors, I elevated the palette with vibrant, energetic tones and crafted a bold, vector-based design that immediately catches the eye. As a subtle but meaningful detail, I reimagined the flame from their wordmark logo and incorporated it as the flame atop the birthday candle on the front cover — a playful nod that ties the card back to the university’s identity.

To complete the look, I paired a handwritten script font with Bowie’s established typefaces, blending tradition with a sense of warmth and celebration. The final piece feels both on-brand and refreshingly new, creating a memorable touchpoint for the university’s valued supporters.

TIP: Click on image to enlarge