UTSA:

Giving Day Digital Ads

These digital ads were created for UTSA’s Giving Day, designed to build on the momentum of an existing campaign with a vibrant retro video game theme.

Drawing inspiration from their current look, I incorporated a retro gaming-inspired Google font and added pixel art accents that matched the playful, nostalgic vibe. The CTA button design was based on a preexisting style UTSA had already established, ensuring the ads felt seamlessly integrated with the larger campaign.

This project was an absolute blast to work on — full of color, energy, and creativity. If given the opportunity, I would have loved to expand these designs into animated versions, bringing the retro gaming esthetic even more vividly to life.

TIP: Click on image to enlarge